The anatomy of a shit-hot cover letter
Cover letters are a bit like ant marmite. Yeah, ant marmite. I'd like to say they're JUST like marmite - that some people love 'em and...
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A buffet of tasty copywriting tips, resources, and relatable stories. Written by the community
Blog
Unrealistic Expectations (and why they’re sucky)
If you’re one of the lucky ones who have not developed an intense addiction to TikTok in recent years you have my utmost respect and I am...
Why 'sono solo' can aid your creativity
About 3 days ago, I watched my boyfriend's car roll away in the dust. I was alone. Alone. I was alone. Or as the Italians more eloquently...
WTF is copywriting anyway?
It’s the job you didn’t know existed. Think about it. It’s career day in high school, and you’re being forced to fill out a ‘five year...
I LEFT SCHOOL TO BE A COPYWRITER (and here’s why you should too)
I am a very indecisive person. I really can’t help myself. Nothing keeps my attention. I’ve looked at over 15 different career paths,...
“WHERE THE F*CK DO I START?!!!”
With a deep breath. Honestly, don’t freak out … at least not more than you should. It’s easier said than done. But I know I speak on...
Word Tonic and the importance of connection and community
The GEN-Z copywriting community, meeting up IRL! Community. By dictionary definition, community is the condition of sharing and having...
What GEN-Z copywriters think about ChatGPT
Rewind a couple of days. I’m sitting at home - drinking AMAZING Portuguese green wine - when I get a lil notification on my phone....
Put yourself into the wave of discomfort
I’m scanning the waves... That one looks good (but what if the surfers at the front think I’m stupid and I fall?) That one right there...
How to become a copywriter with no experience in seven simple steps
WARNING: This is a long one, but it’s filled with juicy tips. Feel free to hit Ctrl + F on your keyboard and search for the stuff you...
How to fight writer’s block: a self defense guide
You stare at the blank page. It stares back. You hold the gaze. Who will defeat who? A single bead of sweat rolls down your temple. You...
Dealing with the young writer “adulting” dilemma?
So this is adulting. You enter a new phase of your young life. You get the opportunity to learn, grow and gain professional working...
Strange things freelance copywriting has taught me
I love freelance copywriting. I never thought I’d find a career that I actually - wholeheartedly - love. It’s flexible. It’s rewarding....
On leaving England and the weirdness of nostalgia
In exactly 26 days and five hours, I’ll be 30,000ft in the air. Sky-riding my way to an entirely new life in an entirely new country. My...
Are you really a writer though?
So, you can write. Does that make you a writer? If so, then isn’t everyone a writer? Finding where the line stands between professional...
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